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Empowering Sports Leaders: IIM Rohtak Welcomes 6th Batch of ePGDSM

Empowering Sports Leaders: IIM Rohtak Welcomes 6th Batch of ePGDSM

Rohtak, Haryana: The Indian Institute of Management (IIM) Rohtak, the only IIM offering the prestigious Executive Post Graduate Diploma in Sports Management (ePGDSM), inaugurated the 6th batch of this unique program on December 12, 2024. The ceremony featured distinguished guests, including Mr. Shiv Prakash Singh, Managing Director and CEO of Shiv Naresh Sports Pvt. Ltd., as the Chief Guest, and Shri Sunil Kumar, Indian wrestler and Asian Games 2022 bronze medalist, as the Guest of Honor. Adding to the event’s significance was the launch of the book “Sports Management” by Prof. Dheeraj Sharma, Director of IIM Rohtak.

The event witnessed the presence of over 350 attendees, including students and faculty members, as it marked the beginning of a transformative academic journey for the new cohort.

A Vision for Sports Leadership

The ceremony commenced with a traditional lamp-lighting, followed by a welcome address by Prof. Dheeraj Sharma. Prof. Sharma highlighted IIM Rohtak’s commitment to advancing India’s sports culture through specialized education. He emphasized that the ePGDSM program is designed to equip professionals with expertise in critical areas of sports management, including sports marketing, finance, event management, law, contracts, and manufacturing.

Prof. Sharma noted the increasing significance of sports as a multifaceted industry, integrating fitness, entertainment, health, and business. He encouraged students to embrace the program’s comprehensive learning opportunities to emerge as future leaders in the global sports ecosystem.

Inspiring Leaders in Sports Management

Mr. Shiv Prakash Singh, in his address, underscored the growing demand for skilled sports administrators to meet the evolving needs of the industry. Sharing insights from his own journey, he encouraged the new cohort to foster a thriving sports culture by engaging with local leagues and communities.

Guest of Honor Shri Sunil Kumar captivated the audience with his inspiring words on the importance of setting clear goals and cultivating mental resilience. Drawing from his personal experiences as a professional athlete, he urged students to approach challenges with determination, avoid excuses, and remain accountable to their aspirations.

Launch of “Sports Management”

A highlight of the event was the unveiling of “Sports Management,” authored by Prof. Dheeraj Sharma. During the launch, Prof. Sharma discussed the evolution of sports from a focus solely on performance and fitness to encompassing broader aspects like entertainment, engagement, and business. Through his book, he aims to provide readers with a deeper understanding of these shifts, supported by his extensive research and personal experiences.

In his concluding remarks, Prof. Sharma congratulated the incoming students and expressed gratitude to the esteemed guests. He encouraged participants to leverage the program’s academic and experiential learning opportunities to excel in the competitive field of sports management.

The Executive Post Graduate Diploma in Sports Management (ePGDSM) is a 16-month flagship program exclusively offered by IIM Rohtak. Tailored for working professionals and sports enthusiasts, the program combines academic rigor with practical exposure, offering live projects, industry interactions, and on-campus modules. It covers a wide range of disciplines, including sports marketing, law, finance, and management, ensuring participants are well-equipped to thrive in the sports, entertainment, and allied industries. Delivered through a flexible mix of online and in-person sessions, the ePGDSM allows professionals to balance their academic and career aspirations.

By inaugurating the 6th batch of ePGDSM, IIM Rohtak reaffirms its commitment to nurturing future leaders in sports management, empowering them to drive growth and innovation in this dynamic and evolving sector.

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